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Networking with a twist: Mugs and business plugs! – by Dan Bull

On the back of being crowned’Best New Business’ at the 2016 Torbay Hour Social Media Awards, personalised branding specialists Clothing Your Way Ltd marked 12 months in business, and the launch of their new website, by hosting a fun and interactive networking evening event…with a twist!

Image: At the Torbay Hour 2016 Awards Evening; sat next to yours truly!

Image: At the Torbay Hour 2016 Awards Evening; sat next to yours truly!

A wide variety of businesses (including myself!) attended their new premises, based in Torquay high street, to create mugs and network with people from across the Bay and beyond.

Image: Everyone focuses intently for the beginning of the mug prep!

Image: Everyone focuses intently for the beginning of the mug prep!

Business co-owners Sam and Dale Triffitt, who set up last September and originally worked from their Paignton based family home, guided the attendees through the process in the printing studio.

Image: I felt like I was back in craft school all over again!

Image: I felt like I was back in craft school all over again!

Dale Triffitt explained the design and production process used on the night:

‘We chose to do sublimation mug printing which is where an image or logo is created on the computer, that design is then reversed and then transferred onto sublimation paper.

Image: Setting up the design for the mug

Image: Setting up the design for the mug

‘Each participant was able to cut out their design and stick it to a mug, using heat resistant tape, and then place it in a specifically designed mug press where it reaches temperatures of around 200c.

Image: Dale patiently guides me through the final step of the process!

Image: Dale patiently guides me through the final step of the process!

‘When the mug is removed from the press the image / logo has been transferred onto it. This process allows for bright, bold and intricate designs that have a fantastic finish and are dish washer safe.’

Image: Voila! The final result-my first piece of marketing merchandise!

Image: Voila! The final result-my first piece of marketing merchandise!

Sam Triffitt explained the inspiration behind the event:

‘We put together ‘Networking With a Twist’ because we wanted to bring something unique and fun to the world of networking, whilst keeping the core value of making great connections at the heart of the evening.

Image:  Flossy and Jim enjoying the creative process!

Image: Flossy and Jim enjoying the creative process!

‘As a new and upcoming business in Torquay, we also wanted to use the event to help raise our profile locally . We had a fantastic response from everyone that attended, we anticipated 5 or 6 attendees, as it was our first event, but on the night we had 18!

Image: Debbie Phillips was delighted with her new mug!

Image: Debbie Phillips was delighted with her new mug!

‘The event was an unprecedented success; we now have a list of over 30 businesses that have approached us to do another event.We are looking forward to hosting the next one at a bigger venue; at the moment this is currently scheduled for November, we will keep everyone posted!’

The reaction on social media was very positive too…..

Image: DropCap Copywriting tweeted his thanks after the event

Image: DropCap Copywriting tweeted his thanks after the event

Image: Helen had a great time!

Image: Helen had a great time!

I thoroughly enjoyed the event and can’t wait for the next one; keep an eye on their website and Facebook and Twitter pages to find out when you can attend the next one!

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